What are some common prioritization criteria? How many customers will the feature impact? How does the feature help to increase revenue? How does the feature help to retain customers? How does the feature create more awareness in the market? Kano model The Kano model weighs customer satisfaction with feature sophistication to determine what to build now and what to deprioritize.
PowerPoint download. Excel download. User story map User story maps visualize the interactions a customer has with the product at every touchpoint. Value vs. Product management. Introduction to product management What is a product? Roles and responsibilities. What is the role of a product manager?
How are product teams structured? Which tools do product managers use? What skills are required to be a product manager How do product managers work with other teams? How do product managers work with engineers?
What are some product management job titles? What does a product manager do each day? Career growth. How can I learn to be a product manager? What are some tips for new product managers? How do I choose the best product management certification? What are some interview questions for product managers? What is a typical product manager salary? Product strategy. Introduction to product strategy What is product differentiation? What is customer experience? What is product analytics? What is product vision?
What are some examples of a business model? What is product positioning? How should I price my product? How should product managers define customer personas? How should product managers research competitors? What are product goals and initiatives? We are sorry, but we cannot send or show sample deliverables. There are two reasons: A The deliverables are our intellectual property, and we cannot share the samebefore payment. B While you may be a genuine buyer, our experience in the past has not been great with too many browsers and not many buyers.
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Selling or giving away free is prohibited, as well. Rigorous compliance and safety standards, plus scalable enterprise-grade security tools. Use this when you're kicking off a new project and need big ideas that will move your team forward.
Improve your relationships, build trust, identify issues early on, and problem solve with this one-on-one. Expert-led live sessions explain how to unlock the power of visual collaboration for your teams.
Level up your visual collaboration and facilitation skills with on-demand learning resources. A forum for members to come together to learn, collaborate, ask and answer questions. Themes are groups of features that align with a company goal, product vision, or overall strategy. Whichever method you choose, being able to look at higher-level feature categories is a great first step. Decision trees are also a popular decision making and prioritization framework you might want to try here.
Next, you need to prioritize the themes themselves, and then finally, the features within them. If personal biases and recency can lead us astray, then one of the first things you want to do is to look at your features through a more objective lens.
Namely, that means looking at each one based on a few criteria and talking to specific members of your team:. And of course, bringing in any supporting or complementary data can keep you extra honest as your go through this exercise. This is just a 2x2 grid, where each square represents a different level of effort to build the feature and the potential impact it will have:. The goal is to find the features that will have the highest impact with the lowest effort. Write down each feature idea on a sticky note and then draw your matrix on a whiteboard.
Gather a diverse group of teammates and then one at a time, take each sticky note, explain it, and let the team vote on how much effort it will take and then the potential impact from it. But this exercise helps you quickly gather input from a diverse group of people on your team. Sometimes features are complicated and need to be prioritized with more detail than a simple grid can do.
In this case, the RICE method is a great way to score priorities. As Sean McBride, product manager at Intercom, explains:. In response, Sean and his team defined four common factors to evaluate each feature when deciding which to prioritize:.
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